Things We Love: “NEAT: The Story of Bourbon”

February 16, 2018

“NEAT: The Story of Bourbon”, directed by David Altrogge and featuring by Steve Zahn, is a true love letter to this whiskey category. It covers exactly what bourbon is and how it is made, but does so in an entertaining manner. Featuring a few bartenders from around Kentucky (and one from Tokyo), the film covers a few different ways folks enjoy bourbon—and not just neat, as the title would imply.  Several bourbon cocktails, both classic and modern are showcased.

The film is a beauty to look at, but the best thing going for the film is the cast. The master distillers featured are a real treat; Kentucky bourbon legends like Jimmy Russell from Wild Turkey, Fred Noe of Jim Beam, and Denny Potter of Heaven Hill, to name just a few. Their wisdom and insight into the category is inspiring.

In addition, there are stories from folks like Freddie Johnson and Marianne Barnes. Johnson is a third generation employee & tour guide extraordinaire for Buffalo Trace and Barnes is master distiller for Castle & Key—a new Kentucky distillery housed in the historic Old Taylor Distillery. Barnes, the first female master distiller in Kentucky since Prohibition, was trained by the likes of Chris Morris of Woodford Reserve, another legend featured in the film.


Distiller got a sneak peak of the new feature, “NEAT: The Story of Bourbon”, and we wanted to give you a sneak preview.


Even if you’re an established bourbon fan, this is a film worth watching. The filmmakers really captured the beauty and history of this American spirit. My advice, whether you watch alone or with friends, is make sure you’ve got a glass of bourbon handy.

Watch the full trailer here.

Available on EST/VOD (digital download and on demand) beginning February 20, 2018 on the following platforms:

– iTunes (Pre-Order)
Google Play
– Vudu
– FandangoNow
– Xbox
– Playstation

Now that you’ve expanded your bourbon knowledge, it’s time to plan your next bourbon tastings and purchases.

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